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Coastal Web Marketing



Google Confirms Algorithm Update Affecting Core Search Rankings

If you’ve noticed a drop or gain in the ranking of your website in Google’s search results in recent days, you’re not alone. And it’s not anything you did or didn’t do. Once again, it’s all about Google. Here’s what Google recently posted on Twitter: Each day, Google usually releases one or more changes designed…

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Google Santa Tracker Beats Out Official NORAD Santa Tracker

Google Santa Tracker Beats Out Official NORAD Santa Tracker Ho, ho, ho! This probably shouldn’t come as a surprise, but when we Googled “santa tracker”, Google’s own Santa Tracker came up tops in the SERPs, while the official NORAD Santa Tracker came in second. Why would Google’s tracker come before the official one? Well, because…

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Happy Thanksgiving from Coastal Web Services

The team here at Coastal Web Services would like to wish you a Happy Thanksgiving. We hope you enjoy your time with friends and family. Our offices will be closed Thursday and Friday of this week, but you can always email us or leave us a message if you need us to do something first…

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Tips to Collect on Small Business Debt

Tips to Collect on Small Business Debt OK, OK, we know this has nothing to do with web design or SEO consulting services, but while doing some research for our June blogs, we came across this most excellent blog. Who among us, small business owners, has not had to fight to get paid for services…

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Smart Tax Moves for Small Business Owners

Smart Tax Moves for Small Business Owners April 15 is looming. It may be too late to do anything to help your tax situation this year, but savvy business owners and independent contractors are already starting to plan for next year’s taxes. We ran across an article recently, and thought we’d share the main points.…

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Web Design Statistics You Should Know

So you’re thinking about getting a website for your business, or getting a site redesign. But you’re curious. Is the sales person for your local web design company inflating the numbers when it comes to the importance of responsive web design (making your web site easily viewable on any mobile device) or how the fact…

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Just the Facts, and Nothing But the Facts

Is your web content accurate? Google may soon be the judge of that. Google is constantly finding ways to filter search results to ensure users get the most relevant information. We’ve already told you about the plan to rank mobile friendly sites higher. The most recent change involves whether your website is informative, and factual.…

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Web Marketing: 5 Consumer Review Sites That Can Impact Your Bottom Line

Thanks to sites like Google, Yelp, and Angie’s List, local businesses often find themselves at the mercy of online reviews. Because people rely on the opinions of others, reviews have the potential to help or hurt your business, depending on the review. But you’re not helpless. Many rating and review sites allow companies to “claim”…

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Adding Bells and Whistles to Your Website

Purchasing a web site design is sort of like purchasing a car. There’s the base model, then the next step up, the step after that, and the fully loaded model. The base model of your new website design covers the basics: a good graphic design, Home page, About page, content pages, navigation, functionality, etc.  The…

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