Content Writing

Coastal Web Marketing offers 4 different types of content writing: Webpage Content for SEO, Webpage Content, Blog writing, and Email Marketing Campaigns. If you have not purchased an SEO program, although we advise it, we can still develop content for your website. However, without SEO, the writing will not be as extensive, and the content will not be optimized for SEO purposes. If you have existing text, our content writing services would include proofreading and editing the existing text.

We understand that your time is valuable, so our content writing services are designed to take away the headache of writing your own web content. Most of our clients opt to hire us to write their web content, so they can focus on their business.

Once our content writer has a draft of your text, they will email the content to you for your review. It is important to keep in mind that changes are expected after the first draft. This is all part of the writing process. Once you have outlined the changes that need to be made, our content writing will implement them, revise the changes, and gives the revised text to the web designer. The team will then begin the process of building your website.

For up to 30 days after approving the text, you can send us minor edits at no extra fee. This does not include a complete reloading of the text or design, only minor issues that neither you, or our team found before launching the site.


SEO Content Writing

By making online content easy for search engines, like Google, to understand, good SEO writing ranks more efficiently. This can also make it easier for consumers to find your written content through a search. Quantity-over-quality webpage content is no longer effective. Today, search engines use complex algorithms built to separate relevant, valuable online marketing from outdated web content.

SEO practices are always evolving. Achieving SEO friendly content is not a one-time ordeal; it requires continual upkeep and constant added content to support relevance. Coastal Web stays up-to-date with the current SEO changes and provides you with effective SEO Strategies for your business.


Webpage Content Writing

Without SEO, webpage content writing will not be as in-depth. However, our content writer can still write content for your website that will engage as well as educate the reader. Grabbing the attention and engaging the reader is not easily done. Professional web content writing should be done by the professionals. By entrusting your web content writing with Coastal Web, you are ensuring that you get captivating text that will make your reader want to learn more.

Most visitors to a website will scan the page versus reading it line by line. We are well aware of that, and structure the content on your webpages so that online readers find it convenient to go through. We will provide content that your readers will find relevant and easily understandable that is also in line with your expectations.


Blog Writing

Google loves new content. Blogs are the perfect way to implement that into your site. Our content writer will write monthly blogs for you based on different aspects of your company. For instance, if you are a plumber, we may write about a common wintertime issue that requires professional help. Our blogs will engage the reader, and also serve as a call to action on your website. We will send you each blog that we write for approval before posting it.

Email Marketing Campaign Writing

Email marketing is a very effective digital marketing strategy. It is a powerful way to reach your audience and spread the news about current deals you are offering. A few different email marketing campaign options are:

  • Monthly Newsletters. If your goal is to keep in touch with existing customers, then a newsletter is the perfect type of campaign for you.
  • Marketing Offer. If your goal is to directly drive sales, then a marketing offer is the campaign you need. Our graphic designer will design coupons for your company for each offer that you wish to showcase. We will incorporate these into the email and send a sample to you for approval.
  • Announcements. An announcement campaign is an email marketing campaign sent to your subscribers announcing a new product, feature, or service. This email marketing campaign is perfect if you’re sending emails to existing customers.
  • Event Invitation. An event invitation email marketing campaign is designed to increase awareness and encourage attendance to an upcoming event.

Whether you are interested in re-vamping existing text or you’re in need of brand new text, SEO writing is the way to go. Call Costal Web Marketing today at 410-420-9390 or use our online contact form to schedule a consultation for your SEO or content writing.