Trusted SEO Company for Harford County Small Businesses
As a Maryland small business owner, you’re always looking for a way to bring in new customers without spending a huge amount of money on marketing or sales staff. We get it. That’s why here at Coastal Web Marketing, we have dedicated ourselves to providing effective and affordable SEO marketing services for small businesses on the East Coast and Gulf Coast, and other states as well.
We’re an SEO company based in Bel Air and work with clients across the county, in areas including:
- Bel Air
- Forest Hill
- Fallston
- Churchville
- Abingdon
- Aberdeen
- Edgewood
- Havre de Grace
- Darlington
- Whiteford
- Pylesville
- Street
- Jarrettsville
- Joppatown
- Emmorton
- Pleasant Hills
- Belcamp
- Perryman
Local SEO Services
Our local SEO services are designed to help Harford County businesses with a defined service area such as a few counties or a region. You may have one or more brick-and-mortar locations, or you’re a service provider who travels to people’s homes or commercial businesses.
If you’ve ever Googled a service yourself, or even the services your business provides, you’ve likely seen 3 very local results and a map at the top. That’s called the local 3-pack. Our goal is to get your Harford County business listed there and keep you there with ongoing SEO marketing efforts. We also want to have you show up in the next 7 results, which are organic search results.
Some of the SEO marketing best practices include:
- Rewriting and optimizing the content on every page for local search.
- Updating the URLs, title tags, description tags, and image alt text for local search.
- Making sure your Name, Address, and Phone Number (NAP) are on your website, and accurate.
- Claiming and optimizing your Google Business Profile/Google My Business.
- Claiming your business profile and optimizing it in all of the online directories related to your industry.
- Optimizing image size and load speed of your website.
- Continually adding new content with helpful, informative blogs.
- Getting you legitimate backlinks without any Black Hat techniques that Google would penalize you for.
- And more, depending on your business.
We take the time to get to know your Harford County business, and we review your competition to help find opportunities where you can beat them in the SEO arena. We do intensive keyword research and find the phrases people are actually using when they look for the products and services you provide.
Organic SEO Services
Organic SEO services is where search engine optimization all began. These services can be for larger Harford County companies that have a regional or even nationwide reach. It can be harder to rank on the first page of search results unless you’re a very large company because Google tends to stuff the first page with larger companies and industry websites.
Most small businesses will benefit more from SEO marketing services, but we can discuss your goals with you and develop an SEO strategy that will best serve you.
SEO Copywriting
Besides behind-the-scenes technical SEO, we optimize your website content with our SEO copywriting services. Google and other search engines will rank you higher if you have high-quality, informative, and relevant content that matches what a person is looking for.
Not every SEO company offers SEO content writing. We offer this as an add-on service that is well worth the small additional cost. Most business owners don’t have the time or the writing skills to create their own content. And SEO copywriting is different than other forms of writing. Our content writer can create new web page content as well as provide ongoing blog writing.
SEO vs PPC
SEO is a long-term strategy that yields long-term results, such as higher conversion rates. SEO is an ongoing strategy where we build on your successes and eliminate things that aren’t working. Pay-per-click (PPC) is a short-term strategy that can be effective in driving searchers toward a specific landing page. But when you stop running ads, you see a decrease in traffic. And with so many people using ad blockers these days, they may never see your ad.
We believe (and most of our clients do, too) that your money is better spent on a solid SEO strategy.
Schedule an SEO Marketing Consultation Today
We offer effective and affordable SEO marketing services to small businesses across Harford County. Call 410-420-9390 or fill out the contact form to set up a consultation to see how we can help you increase your business.