Local SEO 101: How to Respond to Online Reviews

How to Choose the Right Photos for Your Small Business Website As a small business owner, you know that first impressions are important. A chance meeting in an elevator can lead to new business if you exude positivity and competence. It’s the same idea with your small business website. You want it to showcase your […]

What Is SEO? What Small Business Owners Need to Know Hi. Coastal Web Marketing owner Mike Parr here. Simply put, SEO, or search engine optimization, is a process where we make changes to your website to optimize it in order to increase its visibility when prospective customers search for your products or services. I like […]

SEO Terms Business Owners Need to Know As a business owner, you know your industry, whatever it may be, has its own jargon. You may have to explain to a client what the pitch of their roof is or what certain acronyms you use all the time mean. It’s the same with search engine optimization […]

Website Speed: Why It Matters and How to Improve Yours As a small business owner, you’re always looking to optimize your profit. A major way to do that is by optimizing your products and services to keep customers happy – happy customers mean repeat business, and they mean referrals. Making customers happy these days may […]

18 SEO Statistics You Need to Know as a Small Business Owner As a small business owner, you focus on numbers, all day long, every day of the year. Whether it’s inventory, price increases, profit margins, year over year comparisons or something else, you’re always crunching numbers. But when was the last time you crunched […]

How Online Reviews Can Help (or Hurt) Your SEO Efforts Your current customers and prospective customers are talking about you online. If you’re a savvy business owner, you’re monitoring and participating in the conversation. Reviews have become an important part of SEO marketing. With people searching for things like “Company X reviews” and “best widget […]

17 Web Design Statistics Small Business Owners Need to Know As a small business owner, your website can help you increase your business. It can also drive away prospective customers. Today we will go over some web design statistics every small business owner should know. These statistics can help you take innovative steps and avoid […]